Social media audits
Uncovering what’s creating waves and what’s sinking below the surface, so you can amplify your impact and make every post count.
What's included?
What to expect
In just 2-3 weeks, we’ll uncover what’s working, what’s not and exactly where your social media can make bigger waves.
Week 1: Kick-off chat & discovery
Week 2: Deep dive & analysis
Week 3: Pulling it all together
Week 4: Optional follow-up call
We’ll start with a quick call to talk through your goals and challenges. You’ll also fill out a short questionnaire so I can get a full picture of your current social media setup.
I’ll go through your socials with a fine-tooth comb looking at what’s landing, what’s falling flat and where there’s untapped potential. This includes:
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What this entails:
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A full review of your profiles (bios, handles, profile pictures, links, etc.)
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Brand consistency across platforms
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Content performance (what’s working, what’s not)
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Posting frequency and timing
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Audience insights (who’s engaging and when)
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Engagement and community interaction
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Competitor snapshot (how you compare and what you can learn)
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Platform-specific opportunities you're not making the most of yet
This is when you'll receive your audit! I’ll bring all the insights into one clear report with tailored recommendations what to change, what to keep, and what to try next.
If you'd like, we can book a call to go through the report together, answer questions, and discuss how to turn those insights into action, or how
Ripple Effect Social can help you implement them.
Frequently asked questions
What is a social media audit?
A social media audit is an in-depth review of your social media accounts to assess performance, branding consistency, audience engagement, content strategy and growth opportunities.
What platforms are included in a social media audit?
I perform audits for Instagram, Facebook and TikTok but I'm happy to discuss other platforms if you're branching out.
Does a social media audit include competitor analysis?
Absolutely! Reviewing competitors helps identify gaps in your strategy and new opportunities.
Do you need access to my accounts?
For a thorough audit, yes particularly for insights like engagement data and audience analytics. If you'd prefer not to just let me know and I can arrange a more surface-level audit.
Why do I need a social media audit?
It helps identify what's working, what isn't, and where improvements can be made. It's essential for aligning your social strategy with your business goals.
Will the audit tell me which content performs best?
Yes, performance analysis includes which types of content (videos, photos, carousels, etc.) get the most engagement.
Will I get actionable recommendations?
Of course, I'll conclude with clear, tailored advice on what to change, improve or test.
Will you help me implement the changes?
After you receive the audit, there's an option to arrange a follow-up call to go through the report together. We can discuss how Ripple Effect Social can help you implement them.
How often should I do a social media audit?
Ideally every 3–6 months, or at least annually, to stay on top of trends, changes in algorithms, and audience behaviour.
Can you identify my ideal posting times and frequency?
Yes, the audit will analyse your audience behaviour and I'll recommend optimal posting schedules.
How long does the social media audit take?
You'll receive the audit within 3-4 weeks.
What if I don’t have much content or engagement yet?
No problem, an audit can help you build a foundation and point you in the right direction early on.
Ready to make waves online? Get in touch!
I’d love to hear how we can help you achieve your goals. Click the button below to send an enquiry, or feel free to email me directly. You can expect a reply to your enquiry within 48 hours. Let’s connect and start making things happen!
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Business Hours
Monday to Friday 9:00am - 5:00pm
Closed weekends and holidays
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